Planning an e-commerce website is similar to building a house: first, the design and budget must be agreed upon.
A Concurred Prerequisites Determination Should BE DRAWN UP AS THE Principal STAGE Prior to ANYTHING More IS Finished – Some other Methodology WILL Just Prompt Disarray AND More awful.
Solutions must be evaluated and costed in relation to an agreed-upon requirements specification, which includes the following:
Hardware, web design and software, site marketing, project management, and hardware all fall under this category.
The project must be managed in its entirety. Make a well-thought-out plan for the requirements, activities, outcomes, milestones, and timing, as well as who will carry it out.
A managed service or your own server are your options here. The security and fiasco recuperation perspective that is accomplished by facilitating with a significant supplier is vital. Use your own server only if you have the experience and resources.
Plan and Programming:
Site design Create website templates and put them through their paces with actual users. They must be simple to operate and navigate. The site shouldn’t be driven by “design; The “design” should be driven by sales and ease of use. Consider the viewpoint of the client.
Software There must be at least five options considered.
- Shopping basket
There are 2 sensible courses here. either a PC-based online or offline content management system An Open Source Content Management System (CMS) is a type of online content management system that developers can freely view and modify. Instances of Open Source applications are MySQL and PHP) or business.
Both options have advantages and disadvantages. Anyone with the appropriate security clearance can access a system online at any time and from any location. Naturally, a PC-based system is restricted to licensed PCs only. Macromedia Contribute, a PC-based system that works with Dreamweaver, is one example. SuiteWiseTM, Drupal, Joomla, Website Baker, and other Open Source and commercial online options are just a few examples. However, the fact that some shopping cart solutions also include CMS features that may be sufficient for the needs of many businesses complicates even this.
CRM and shopping cart There are also two viable options for the shopping cart: open source and commercial.
There are superb Open Source shopping baskets like OSCommerce and Harmony, yet additionally great business arrangements, for example, Actinic and Client Concentrate Fast Request Entryway (which accompanies a total CMS).
With the shopping cart, there are additional considerations to make:
Is it easy to integrate with your current stock control systems or does it have its own?
- Is it simple to integrate with accounting software like Sage or QuickBooks?
- Does it include CRM systems that may be suggested in the future, or does it easily integrate with them?
Forum A lot of CMS have good forums built in, but if they don’t, we recommend using a good Open Source package like PunBB or phpBB. They are robust, free, and simple to incorporate into any website.
Most CMS, shopping baskets and discussions have email arrangements. However, there are some very basic solutions. Stand-alone Open Source applications like PHPlist and online solutions like Constant Contact or many others are alternatives if the chosen shopping cart solution that best meets the requirements for e-commerce and other aspects does not include an efficient integrated email solution. If the same is true for CMS and forum solutions,
This is ostensibly the main piece of the bundle. It will be much, much harder to increase sales and site profitability if you do not know how visitors to your website and shop behave, as well as what attracts and repels them. For the best fit, commercial applications like WebTrends and ClickTracks must be evaluated.
SITE MARKETING There are four major considerations here.
- Disconnected showcasing – for example available. What methods are most cost-effective for converting non-web activities into web traffic and order placement?
- Site optimization: how to ensure that technical structure, copy, content, backlinks, and a variety of other factors are initially and continuously optimized to achieve as many high search engine placements as possible for relevant searches.
- Pay-per-click and other forms of online marketing: how to get traffic from ads on other websites and against search engine keywords and phrases.
- Email: how to use an expanding email list to boost profitable sales.
- Deal with the task
- Think the client’s thought process
- Get superb programming to make finding item and cost simple
- Make terms understood and installment basic
- Guarantee you are available and have reachable conveyance timescales
- Ensure you have a decent CRM framework and clear correspondences – mail, telephone, emai
- Market the site suitably
- Know what’s happening – utilize your details to test, track and attempt
Cost ………… well how long is a pice of string, yet you could be going for undeniably not exactly the expense of new premises!!!